Is your Realtor® a prospector? I don’t mean a gold digger, but the kind of agent who systematically looks for business everyday. In real estate language Prospecting is also called Lead Generation and it is at the very heart of selling homes. Prospecting is actively looking for buyers and sellers. One of the main prospecting activities is phone work, calling people every day about real estate. It is not uncommon for active successful agents to contact thirty to fifty people a day! Another favorite form of prospecting is “door knocking.” This consists of walking a neighborhood and talking with people about real estate. “Farming” is another popular form of prospecting. There are many kinds of farming but it consists of focusing on a geographic area or a specific clientele. Mass mailings are not usually considered Prospecting, its Marketing and there is a big difference. Marketing is passive; the agent just waits for the phone to ring. There is no question; you want an agent who is actively talking with people everyday, actively looking for people who want to sell or buy homes. When you start working with an agent make sure you ask what kind of prospecting that Realtor® does. You don’t want a gold digger… you want an active Prospector!
As a team, with over 40 years in Real Estate, we are experts in this local area, we bring a wealth of knowledge and expertise about buying and selling real estate here. It's not the same everywhere, so you need someone you can trust for up-to-date information. We are eager to serve you.
There are so many events going on in Fresno & Madera county durin
I feel very happy to finally sit down and sing your praises. When I went into the house selling process I wanted it to be in very capable hands as I am a complete novice and hate legalese!
I chose you because I saw your name on the Sold sign at my neighbors’ house. It said "sold in 5 days" and I said to myself...I need that person!
Your calm and reassuring expertise and incredible accessibility stand out for me. Your honesty about pricing and jumping in with open houses when I had barely signed the listing agreement showed me that you meant business and that my house sale at my price was as important to you as it was to me.
Thank you so very much for the handholding and the race across the finish line!
And, btw... my highest and heartfelt recommendation is hard to come by...so, Well Done!!